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Marketing Services

Marketing Services

Our full-service in-house agency is one of a kind.

With a combined decades of marketing and agency experience we know how to reach the right learners, at the right time, with the right message. We learn the DNA that makes up a university graduate and employ strategies that help find more learners like them. We accomplish this by bringing together our diverse team of marketing experts with proficiencies in market research, content, design, paid media, earned media, SEO/organic search, conversion rate optimization, and marketing automation.

What We Offer

Strategic Planning
Our team can develop customized marketing strategies and growth plans that take advantage of the evolving landscape of online higher education.
Database Marketing
We maintain flexible and personalized channels of communication with prospective students which continually underscores your unique value propositions.
Organic Lead Generation​

Our earned and owned media experts leverage the scale of social and search to amplify your message and build awareness that is relevant to each platform.

Paid Advertising

Strategy and performance across all paid advertising channels (paid search, display, programmatic, video, native, remarketing, and social) are based on data- driven decision-making.

Digital Experience Design

At the core of our campaign execution is our creative, design, web, and UX/UI team. Our marketing team begins all campaigns with the development of an eight-step action plan to make sure the creative assets, landing pages, and goals are aligned.

Content Creation

We use a variety of content strategies and formats to engage and inform the student throughout their journey.

Analysis and Insights

Leveraging world-class solutions that enable transparency and data-driven collaboration, combined with insights from individual students that interact with our Student Success teams, Bisk is able to develop a rich picture of the prospective student.

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